For this project, we enhanced the branding of six documents for Home Stewards, creating a cohesive and professional sales packet. Utilizing Adobe InDesign, we designed each document with careful attention to branding consistency. The documents were organized into two sections, featuring three documents on each side. To improve user experience, we ensured that each document …
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Podcast Rebranding for Dr. Jae In collaboration with experiential designer Alan Geiss, we were tasked with rebranding a podcast for Dr. Jae, a professor with a PhD in education. Following the comprehensive guidelines outlined in Douglas Quintal’s Full Metal Branding, the rebranding process was highly collaborative, with regular check-ins and approvals to ensure alignment with …
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This digital magazine was developed as a capstone project during Kai’s final year of university, merging writing and design expertise. Created in Canva, the 14-page publication showcases insightful essays on critical consumer culture topics, including authenticity, selfie culture, travel, and Instagram. The magazine features carefully curated ads that align with these themes, demonstrating a seamless …
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For a client looking to creatively showcase his work, we developed a dynamic WordPress portfolio site designed for maximum visual impact. The site features high-quality images and engaging layouts that effectively capture the essence of his personal brand. Every element, from intuitive navigation to interactive galleries, was crafted to deliver an immersive experience reflecting his …
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We developed a comprehensive social media strategy for a sustainable beauty boutique, starting with clear, achievable goals. Our process included a thorough social media audit and a SWOT analysis to identify strengths, weaknesses, opportunities, and threats. We selected the most suitable platforms to effectively reach the target audience and created a content strategy that aligned …
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This monthly newsletter showcases our strategic approach to engaging an interior design client’s audience while driving traffic to her blog. By leveraging digestible content and stunning visuals, we crafted emails that resonated with her subscribers’ interests and preferences. Our tailored content strategy led to impressive results: a 9% click-through rate (CTR) and a 5% conversion …
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For a sustainable beauty boutique, we undertook the complete development of their brand identity from the ground up. Our comprehensive brand book covers essential elements, including the core brand essence, customer personas, and overall brand aesthetics. Through meticulous research and creative direction, we defined a distinctive voice and visual style that reflect the boutique’s commitment …
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